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WHAT DEFINES TAG HEUER AVANT-GARDE EYEWEAR?

INTEGRATED DESIGN
Function drives TAG Heuer designs. The seamless aesthetic of the frame’s invisible hinges and straight Elastomer stems is based on comfort, lightness and responsiveness to the demands of daily life and sports performance. Numerable patents and prestigious industry awards recognize the rigor of this design philosophy that fuses function and refinement.

 MATERIALS
Advanced composite materials and those borrowed from the highest standards of Swiss watchmaking, inspires innovative design solutions for greater comfort. Beta Titanium and Carbon are exceptionally lightweight while fine leathers such as alligator, calfskin, and python add a rich and natural finish to the frame construction.

 ERGONOMY
Across the dynamics of business, leisure and sports, TAG Heuer Avant-Garde Eyewear is built for action; maintaining peak performance even in the most extreme conditions, forging adaptive innovations for superior ergonomics.

 100% MADE IN FRANCE MANUFACTURING
Morez is France’s regional production centre for artisanal eyewear, hand crafted with fastidious oversight by experienced and expertly trained personnel. This 100% Made in France authenticity is behind each piece of TAG Heuer Avant-Garde Eyewear as a solid assurance of production purity, where savoir-faire craftsmanship defines the value of luxury, and tradition shapes avant-garde advances in design.

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